TIL launch India’s first tablet magazine.

Times Internet limitedNew Delhi: Times Internet Limited (TIL) introduced India’s first tablet magazine ‘Tweek’ on Wednesday.

Developed in partnership with GENWI, inventor of cloud based mobile publishing. The application can be accessed via the iPad and will soon be launched for the iPhone and Android devices.

Rishi Khiani, chief executive, TIL said that “Tweek offers its readers an unparalleled experience in terms of interactivity, customization and usability. With its launch, we intend to pioneer the tablet magazine space in India.”

PJ Gurumohan, founder & CEO of GENWI said that “With the power of the cloud, Tweek will save time and production costs by reusing design layouts. The most groundbreaking aspect of the application is the way it surfaces existing content and takes full advantage of the tablet experience to create higher levels of reader engagement.”

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