Bajaj launch Duke 125cc in December.

bajaj dukeThe country’s 2nd leading two-wheeler manufacturer Bajaj Auto Ltd (BAL) plans to launch their off-road bike Duke 125cc via December in India and in Brazil market, according to the reports.

This bike which has been developed by Bajaj under its accession with the Austrian company, and its manufacture begins just at BAL’s Chakan plant.

Bajaj said that the entry of Duke in Brazil will be followed by investment in marketing and setting up dealership networks there, “Duke is 90 per cent localized. We have exported 1,700-1,800 Duke Bikes so far to Austria and some European countries. The set target of supplying the bikes to KTM during the FY12 is 11,000.”

Bajaj also added that “We plan to launch a modified Boxer bike which is specially designed for semi-urban and rural markets by September this year. The bike with 150cc engine will have its complete focus on rural market. It is a product for Bharat and not for India.”

The Duke is being produced at Chakan whereas the latest capacity is 2,000 units per month. The Brazilian bike market is about 2 million units per annum.


3 Comments

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